AI in the accounting firm: the rules, client data, and the mistakes to avoid
AI is already in firms’ practice software and email. The rules exist, some with penalties attached: here is how to use it without the risks that can be removed.
AI
What artificial intelligence actually changes inside companies, beyond the announcements. Analysis of work, marketing, software, and the relationship between people and machines.
The discount and the bill
Why Italian software is squeezed between two risks, the aging model and assisted do-it-yourself, and why the way out is a new structure with an old craft.
Artificial intelligence and business management software
Software companies built before 2022 face a choice about business model, cost structure and pricing, not merely about which technology to adopt.
The paradigm, not the skills
Hiring and training are not enough: moving to AI asks experienced developers to question the deterministic way they have always designed software.
The future of marketing: how artificial intelligence is revolutionizing communication strategies
With language-model assistants, marketing work moves from drafting to directing: knowing exactly what to ask for and how to judge the result.
Artificial intelligence and empathy: toward a new paradigm in human-machine interaction
From Breazeal's social robots to today's assistants, machines are learning to read emotions, a step forward that raises questions of authenticity and privacy.
Artificial intelligence and social evolution
Seen through sociology, artificial intelligence grows out of existing social relations and tends to reproduce their injustices unless it is deliberately steered.
AI versus humans?
A review of what automation puts at risk for workers, with McKinsey and World Economic Forum estimates of the jobs that will change by 2030.